Very simple so far. You ask to get a lead right away, right after the slogan. Your “Get Started” CTA could be named “Subscribe”, and it’s maybe a little soon to do so. The 3 versions of the sites are kind of doing the same “mistake”.
As a visitor, I’d like to see more, to understand how it works, to hear about the benefits and to see examples of what has been done with your tools. The first CTA should invite to watch/see/visit a proof of concept, wether it’s in the form of a video, animation, visit (take the tour). I’d say you need to guide your visitors through a convincing journey, then ask for their engagement (email, etc…).
So a “Show me how” button is required here. And when it’s time to ask for signing up, ask only the necessary first. To create an account you need an email and a password, just ask for the email. Then ask for the password. let the name be filled later, either when user visit his profile or by a reminder on n-th visit.
And as Webflow allows you to make and publish quick changes, make several version of your engagement process and A/B test them. One week for one, one week for another, compare the leads you’ve been generated, keep the best, and continue improving.