Why is my SEO so bad?

Hi there,
Our website has been published for 5 months. The site is fast, responsive is good, images are optimized… but for some reason we don’t understand, the SEO is beyond unacceptable.
We tried to google the same h1 we have on the home, and the site appears in the 14th page of Google results.
Could someone tell me what could be the reason?

Thanks in advance!

I would probably start working on getting some quality backlinks. Expecting a professional analysis from a community forum is reaching. It is something of value I bill for.

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SEO has many factors to :slight_smile:
Also please check SEO section once

I am made websites and see them rank within weeks
But again SEO has many factors and depending on keyword

You seem to be professional but do technical analysis once

Not sure if this is fine

TBH on site and on page everything looks good and all
Keyword is easy to rank on

It’s not a paid project so I can’t dig deeper but I think SEO is good on webflow :slight_smile:

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Thanks for you responses. We’ll try to improve the content and back links, but to be honest, we are very disappointed about the SEO obtained through Webflow.

There are a number of factors when it comes to SEO, there are some great resources from the Webflow Team, both on the Blog and on Webflow University about SEO as well.

I enjoyed this in-depth article from @omid

Taking a quick look at your site it looks like you can improve it by:

There’s more that can be done, but those resources should help set you up for success. There are a number of SEO Experts in the community. I’ve personally worked on over 100 Webflow sites and seen each of them increase in performance by a 40%+ average ranging past 300% increases in traffic/conversions.

Defining success and a timeline is critical as well (most SEO work ends up with a noticeable lift over 30-180+ days). Best of luck ahead! Hopefully, this is helpful in the short and long-term :smile: :chart_with_upwards_trend: @gtc

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Everything you listed is on-site SEO. You might want to put some focus towards off-site SEO as well (backlinks).

I did run your website through Google PageSpeed Insights and it has picked up a few things that might be hurting your SEO. It does really well on Desktop but not as well on Mobile. Its important to have a well optimised website for mobile because a good percentage of inernet traffic is from mobile devices.

Here was your PageSpeed score: https://pagespeed.web.dev/report?url=https%3A%2F%2Fwww.nordqr.com%2F&form_factor=mobile

Also SEO can take a long time to rank. Some websites might rank in a couple weeks and ithers might take 6 months. There are lots of factors to take in.

Hi @gtc , just an off-topic question, what translation tool did you use for your site? Thanks.

Hi @anthonychan2509 our site has very few pages, so we duplicated and translated them all manually.
@JasperH and @Waldo thanks for your answers. This week we will try to polish everything and consider your suggestions.
Regards!

Hey Gerald,

I remember you shared NordQR before for feedback. The site is great, but it does lack in content, blog pages and backlinks

Work on that :slight_smile:

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Hi Gerard,
it seems like you did everything well from a technical perspective, but the “dirty” work is missing.

SEO is strongly related to content, which means if you want to thrive on search engines you need to get a blog up and running.

  • Create a Content Plan: it should include every single search terms/topic related to your niche. Be granular.
  • Write and publish. Quantity over quality at first. Get the pages out fast, you can always come back to refine later. The earlier published, the earlier ranked.

Every single piece of content need to be related to your niche.
Target also keywords with small to no monthly volume (0-10).

Some of them might seem irrelevant and yeah, you won’t get clients out of them, but that’s not the point.

The point is becoming a trusted source in the eyes of the algorithm and get the status of “authority” website within your niche. The reward would be having also your main page ranking higher.

You do that having answers to all the queries in your market, even the small ones.
Small insignificant articles are more likely to get on top fast and easy, bringing you traffic and increase your authority.
This strategy is called “Topical authority”.

Sounds like a terrible hustle?
It is (IMHO). I hated it.
But it works.
You can just hire someone to do it or rely on PPC as an alternative.

Backlinks are also important.

Source:
I’ve build a bunch of content websites on Webflow, grown them using the strategies above and then flipped them (sold) within a year or less.

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There are a number of reasons why your SEO is bad. The most common reason is that you have not done enough research and planning to get the best results. You need to be prepared for all types of search engine optimization, including local SEO, image optimization, video optimization and much more.

You also need to make sure that you have an effective keyword strategy in place so that it will be easy for people searching on Google or Bing to find what they are looking for. It’s important that you do not use too many keywords at once because this can cause confusion among searchers as well as result in lower rankings.