Our client wants to track downloads of a file (via a button) using their LinkedIn event-specific pixel.
We’ve looked on various Webflow forums and two suggestions were made:
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Achieve this via Google Tag Manager (already on the site) and were provided with this link as a guide: Use event-specific conversion tracking with Google Tag Manager | Marketing Solutions Help
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Through these instructions:
Simply click on your Button or Link, go to All Settings, and go to Custom Attributes. You can name this anything, as long as you have “_” in between each word, no spaces allowed. Then you add the tracking code in the Value below (ref in the image on how this would look like).
We’ve tried Option #2 with no success, but we were curious if anyone has had any success doing this via GTM?
Thanks