I’m looking to integrate Google Tag Manager with Webflow for advanced tracking, such as tracking product clicks, cart additions, and transactions. How do you set up Google Tag Manager to track customer interactions on a Webflow site that uses Sellvia for product fulfillment? Any tips for ensuring that the tracking is accurate and reliable?
Hi there,
To connect Google Tag Manager to your Webflow site, you’ll need to install the Google site tools for Webflow App. Here’s what you need to know:
For sites with Webflow Ecommerce enabled, you’ll automatically get tracking for key events including:
- Viewed product
- Added product to cart
- Purchased product
To get started:
- First set up your Google Tag Manager account and container through Google’s platform
- Install the Google site tools for Webflow App in your project
- Configure your desired tracking tags in Google Tag Manager
For detailed setup instructions, you can follow Google’s official guide on setting up Tag Manager and learn more about Webflow Ecommerce tracking capabilities.
Hopefully this helps! If you still need assistance, please reply here so somebody from the community can help.
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