Over the past few weeks, I’ve been using Webflow to build a marketing site for the company I work for. We’re building the next generation of CRM specifically designed for digital natives which makes a web presence key!
One of our marketing strategies is to nurture our inbound organic search and provide immediate contact channels for potential users that land on our page. We needed to an Intercom to our page to provide that immediate access, but found that it was really impacting our Lighthouse scores (by 20% or so!). Intercom’s effect on Google page rankings is well documented so something had to change.
The code snippet in the above article is the correct idea, but it’s not made for Webflow’s pared down custom code. Instead, we found that this snippet does the job perfectly and increased our Lighthouse score by 19 points.
<!-- Loads Intercom chat widget on page scroll -->
<script>
var intercomLoader = function(){
(function(){var w=window;var ic=w.Intercom;if(typeof ic==="function"){ic('reattach_activator');ic('update',w.intercomSettings);}else{var d=document;var i=function(){i.c(arguments);};i.q=[];i.c=function(args){i.q.push(args);};w.Intercom=i;var l=function(){var s=d.createElement('script');s.type='text/javascript';s.async=true;s.src='your_intercom_src_URL';var x=d.getElementsByTagName('script')[0];x.parentNode.insertBefore(s, x);};if(document.readyState==='complete'){l();}else if(w.attachEvent){w.attachEvent('onload',l);}else{w.addEventListener('load',l,false);}}})();
window.Intercom('boot', {
app_id: "your_app_id",
})
window.removeEventListener('scroll', intercomLoader)
}
window.addEventListener('scroll', intercomLoader)
</script>
Hope this helps some people!