How to send custom email and sms after a new order is placed in ecommerce

As the title says, I have a webflow ecommerce site and I want to send a custom email ( not the default one ) and an sms to the phone number we collected from checkout form.

Do I need to use any third party services ?

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Hi there!

You can customize your Webflow Ecommerce emails through the Email Settings panel. Here’s what you can modify:

The Email Settings (Settings > Email) allow you to:

  • Upload your brand logo
  • Set brand colors for email templates
  • Customize email headers and footers
  • Modify text for order confirmations, shipping updates, and account-related emails
  • Insert dynamic fields such as {{customer_name}}, {{order_number}}, {{shipping_address}}, and {{store_name}}

Currently, Webflow doesn’t offer built-in SMS functionality. For SMS capabilities, you’ll need to integrate with a third-party service through custom code or Zapier.

Hopefully this helps! If you still need assistance, please reply here so somebody from the community can help.

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Hi Rubel,

Yes you’d use Make or Zapier, plus a transactional email platform and an SMS platform for your notifications. Trigger from the new order received webhook.

Check and see if you can disable the default Webflow email, if you don’t want it.

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I set up a similar flow recently and found that using a sip provider made sending SMS much smoother after the order event. Once I had the webhook from Webflow triggering a Make scenario, I could route the data to the sip provider’s API and fire off both the custom email and SMS without delays. Just make sure your provider supports the specific message formats you want to send.

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  • Logic is no longer be available as of June 27, 2025. Webflow’s top recommended partners are Zapier and Make.