Analytics / Click Tracking

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1

Hi everyone,

I’m new to webflow and am using my webflow site to act as the first page in my marketing funnel. The flow is Facebook Ad => Webflow (domain 1) => Shopify Product Page (domain 2)

Question: what is the best way to track clicks from Webflow to Shopify?

The objective is to be able to asses the percentage of people moving from webflow to Shopify.

From research it looks like google analytics cross domain tracking could be a solution but seems pretty complex.

Does anyone know if there’s an easy way to track this?

2

Following! Please someone answer this

3

The easiest way by url parameters. With or without custom code (case related).

From webflow to shopify the url will be:
?source=webflow

Than by ga events track from all users what was webflow traffic source.

Start by reading about utm_source and gtm ga - custom events