I have a question regarding the localization feature / multilingual websites.
I want make the my site multilingual but the content of the localized site needs to be different.
Most importantly i need the Contact form of the site to direct towards a different Email Adress. On top of that the texts need to be adjusted to each locale.
As far as i understand, this really is not possible through the localization feature.
Im also willing to do it manually, but since webflow is promoting its localization feature so much, and there aren’t that many ressources as to how to still achieve good SEO.
Do you have any other recommendation as to how i might be able make this happen?
Webflow’s localization is user-facing, i.e. localizing the content of your website.
Webflow’s form submission email notifications are site-owner-facing.
If you have a special situation, like a website that’s localized to English and French, where you are wanting to route the contact form submissions to different business units on different emails, you’d need to build that.
When you want to control the email that a specific form notification goes to, the most common way is probably to setup an automation connected to Webflow’s form submission webhook, which creates your own notification however you like and sends it wherever you want ( email, SMS, whatsapp, English, French, different recipients… ).
The challenge in your case is determining what locale the user was on when they submitted the contact form. The easiest way to do that I think is a small piece of JS on the contact form page, which gets the current page’s lang attribute off of the <html> element, and then creates a hidden field inside of the form.
That way you capture the page they were on, and you can make decisions in your own custom automation as to how you want to handle the submission.
You’re right that Webflow’s native localization feature is more focused on language translations and doesn’t directly support fully customized content or email routing per locale. To achieve your goal, you could consider using Webflow’s multi-site setup by creating separate collections or even entirely separate sites for each language, allowing you to customize both content and form actions (e.g., directing the contact form to different email addresses). For better SEO, ensure that each site or page has proper hreflang tags, distinct URLs, and relevant localized metadata. Another option could be using third-party tools or custom code (like custom forms or email routing) to further enhance your localization and SEO strategy.