Reorganising site content

I need to reorganise my site’s CMS. Essentially half the posts need to remain as they are on the site with the sign up box on the right.
The other half will not have the sign up form but will instead have google advertising banners.
At the moment all posts are simply under url.com/blog/blog-name.

Would my best bet be to create a new collection and paste over the necessary posts and then create a whole new page template for the advertising posts?

Or is there an easier way. Hope this makes sense. here’s the site:

You can use switches and make certain elements to be visible on conditioning rules

Meaning that depending on certain rules (that you create) a certain element (Sign Up form) will only show on those items that meet those requirements and the same apply to whatever elements you want.

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