Today I was presented with a new Terms of Service, which says that Webflow now has the right to use your client’s assets, trademarks, media files for Webflow’s marketing and advertisements, and it’s also transferrable and sub-licensable.
This is beyond disturbing.
DEVELOPERS: YOU & YOUR CLIENTS MIGHT HAVE LEGAL ISSUES
A client’s work might have geographical, time or other Intellectual Property restrictions.
Just a quick example:
Your client’s content might require you to follow certain restriction, display certain licensing info. Since Webflow will not follow these restrictions (since they are not even aware what these requirements are), this puts you and the client to legal risks. And you, the developer will be the one responsible.
- What does it mean that you can sublicense my assets for marketing purposes?
- Would you touch let’s say Coca-Cola’s assets the same way?
DEVELOPERS MUST REPORT THIS TO CLIENTS:
Developers, you will have to ask your clients if they are OK if Webflow can use / sublicense their content for their own advertisements, without the client’s control.
DEVELOPERS: HELP TO MAKE SOME NOISE ABOUT THIS.
This is huge. You & your clients can get into legal disputes. We need to make some noise together and tell Webflow that this is not OK.
WEBFLOW TEAM: HOW TO DO THIS PROPERLY:
Let’s say you want to use a project in your ads or social media. Just approach the individual project owner and ask permission.
Or, if you want to do this globally, in a more automated manner, then add a “OPT IN-OUT” button under each project. I don’t even mind if it is set to opt-in by default, as long as I can switch it off.
I will seek legal advice, as I feel you cannot just “steal” my assets for your commercials that I uploaded in the past. I did not agree to this.
Here is the text from the Terms of Service:
" In our discretion, Webflow may choose to feature your User Content and/or your name, trade names, trademarks, service marks, copyrights, slogans, content, media, logos, and any other identifying symbols and indicia included on your User Content (collectively, “Marks ”). You hereby grant us, a non-exclusive, royalty free, transferable, sub-licensable, worldwide right and license to use any version of your published User Content or your Marks for the limited purpose of Webflow marketing and promotional activities (e.g., we may feature your User Content on our Templates page, your Marks on our customer lists or social media accounts, etc.)."