Best way to optimize gifs/ videos

Hi everyone! I’m having a nightmare trying to optimize gifs and videos tu upload them to the websites. Are there any recommendations/ apps/ hacks pleaseeee

I usually use DaVinci Resolve. It is free!

In the export window I lower the bit rate to a point where the video still looks good, but is nicely compressed to a size, that is not too big for a website.

As codec I use h.264 and as container mp4.

But don’t compress the sound quality in the audio tab! (Except you don’t have sound in your video. Then you should turn it off.)

Thanks Tommy, I’ll try that out!!